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How to Add a Personal Touch to Your Campaigns with Voice Memos

How to Send a Voice Memo

M
Written by Matthew White
Updated this week

In today’s world of crowded inboxes and endless notifications, standing out can feel impossible. That’s where Voice Memos come in. Instead of sending another line of text, you can deliver a short audio message that brings your outreach to life.

Think of it as the difference between reading a flyer and hearing a friendly voicemail. With Voice Memos, your prospects hear you, not just your pitch.


Getting Started is Simple

To enable Voice Memos for your campaigns, send your Account Manager an MP3 file that is 5MB or smaller. We’ll take care of the rest and make sure it’s ready to include in your outbound texts.


When Voice Memos Make the Biggest Impact

A Voice Memo can be the perfect way to:

  • Introduce yourself or your brand in a more personal way

  • Highlight a new product launch or special offer

  • Differentiate your outreach when others rely only on text

  • Add warmth, energy, or tone that doesn’t always come across in writing

  • Provide concise information that your prospective customers may not know about the service that they're looking for


Best Practices for Success

Voice Memos are most effective when they are short, genuine, and designed to spark conversation. Keep these tips in mind:

  • Aim for 30 to 45 seconds

  • Pair the recording with a short text message that gives context

  • Use the memo as a door opener, not the entire sales pitch


Finding the Right Cadence

Success isn’t just about what you say, it’s also about when you say it. Your Account Manager can help you map out the right cadence so that your Voice Memo reaches prospects at the right moment—whether that’s as an introduction or as part of a follow-up sequence.


What to Include in Your Memo

Keep the content clear and customer-focused. A simple framework is often best:

  1. Start with a friendly introduction

  2. Share one benefit or reason to listen

  3. Close with a call to action, such as replying to the text or scheduling a call


Why It Works

Voice Memos bridge the gap between automation and human connection. They let you show personality, build trust faster, and turn a cold campaign into a more personal conversation.

If you’re ready to bring more human connection to your outreach, send your Account Manager your MP3 file today and start using Voice Memos in your outbound texting outreach.

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